How the Parkland School Shooting Could Have Been AvoidedMax’s passion for change began the moment he realized he and sixteen other Parkland families would never hug their loved ones again. In March 2018, he started fulfilling his mission by being appointed to the Marjory Stoneman Douglas High School Public Safety Commission created by Governor Rick Scott. The Commission investigated the Parkland school shooting to learn what went wrong and make recommendations to the Florida Legislature. The 458-page resulting report, issued January 2019, detailed all the failures and missed opportunities that led up to and including that tragic day. According to Max, “Upon review of the tragedy, one of the first failures I believe could’ve stopped the shooting was just two months earlier, law enforcement received a highly actionable Instagram tip that the murderer was collecting guns and ‘this might be Columbine in the making.’ Unfortunately, the deputy did not properly follow up on the tip because he was ‘not familiar with social media.’ I believe that if he had received training in social media threat analysis, Alex would still be alive today.” He continued, “There was a myriad of things that went wrong that day; it was the most preventable mass school shooting in our history. The killer should never have been able to get onto campus or into the building. He should not have been able to shoot my son and other children through the glass in their classroom door. One of the mistakes that could have made a difference was not paying attention to the blatantly advertised threat on social media.”
Law Enforcement & School Staff Social Media Threat Assessment TrainingTo prevent the next act of targeted school violence, Max is hosting a social media threat analysis webinar, great for law enforcement and school staff. There is a basic class, Basic Social Media Threat Assessment, which is for first-time attendees, held several times per year – the next one is September 17, 2020, from 10 am–5 pm EST. Once the first class is completed, the next step is to take Advanced Social Media Threat Assessment Training, which is held on October 28, 2020, 10 am-5 pm.
In the Basic Social Media Threat Assessment webinar you will learn:Social Media Threats. This is one of the most common digital threats we assist school districts and law enforcement with. You will leave this training with a better understanding of how to handle such situations!
- A Snapchat post warning of a school shooting
- What are your next steps…?
- What we see from a state, national, and North American lens
- How social media continues to impact the safety, culture, and climate of our schools
- How to crowdsource localized and time-relevant social media posts from your school and area
- Current research relating to technology use and its impact on adolescent brains
- How the fundamental principles of Behavioral Threat Assessment apply to online digital data
- How to adequately assess whether an individual poses a risk to a target based on information from the online world
- Current best practices for teams dealing with sexting and sextortion related incidents, as well as guidelines around education and awareness
- Detailed overviews of the most popular and least common (but essential) Apps
- Live walkthroughs and hands-on activities
- Snapchat evolution: basics and advanced
- Instagram: hashtags, best practices, and location-based searching
- Vault Apps
- Identifying, responding to, and preventing cyberbullying and online hate
- Impersonation and defamation accounts: best method for removal
- Current best practices for teams dealing with sexting and sextortion related incidents as well as guidelines around education and awareness
- Using free online tools to ascertain whether a photo/image is unique or stock
- Exercises that will test your eyes to notice the small details within online photographs/videos
- Screen capturing and documenting online content for both evidentiary and school safety purposes
- Tracking capabilities and data stored
- Examining metadata of photographs
- Best practices for documenting and preserving crucial digital data
- Boolean search operators, cache data, and Google alerts
- Don’t use your personal accounts!! Solutions and best practices
- Facebook privacy checkup: implications and fundamentals
- Staff safety: things to know
- Safeguards to protecting yourself and your family’s personal information online
Safe Schools for Alex AccomplishmentsMax’s Safe Schools for Alex accomplishments and ongoing initiatives will ensure mass shootings are no longer a threat to our nation’s children and school staff.
- February 2020 – Max met with President Trump in the Oval Office for the launch of the new federal school safety website. At this meeting, President Trump announced the creation of the Federal School Safety Clearinghouse & SchoolSafety.gov, as recommended by Max Schachter.
- November 2019 – Max is asked to assist the U. S. Secret Service. He accompanies them on their first nationwide tour to prevent school attacks.
- April 2019 – Max established the Alex Schachter Scholarship Fund to support the Marjory Stoneman Douglas Band and music education nationwide. This initiative has raised $150,000 to date.
- February 2018 – Max helped pass The Marjory Stoneman Douglas High School Public Safety Act in the Florida Legislature to fix the failures that led to the Parkland massacre.
- February 2018 – Max formed the nonprofit Safe Schools for Alex in memory of his son Alex.
- To learn more, go to Safe Schools for Alex.